While I don't know all that much about NLP for this use, it doesen't look like there's a big pattern there from what I saw. Except he adjusts his glasses a lot. Maybe because his head is all over the place. But this video does ring all the alarm bells of your standard hypermanipulative religious cult. Most of the anchoring effects you will see in such groups probably happens through their rituals and so on anyway. My best guess on the utility of what is going on is that they're waving their devil around in the room. To make it more real for the cult. Storytelling is a major persuasion tactic. Naturally salvation only lies in what god (which means me/random cult leader) wants you to do. But back to the illuminati.
There has to be a sizeable number of people in influential positions all over the world who have gotten together in small groups to scam and steal money and power for themselves. Next to all things involving large amounts of money and "power", such as drugs, oil, war, politics and business, you'll find sneaky apes with their hands in all sorts of cookie jars they're not supposed to be in. It probably attracts narcissists and sociopaths like shit attracts flies. It's basically white collar crime. And you can probably include coup d'etat conspirators throughout history in the category as well. Hitler and Lenin's people and so on. But this one massive evil organization called the illuminati? That doesen't seem believable at all. There's probably more than enough corruption to go around in the world, but this reeks of human irrationality.
I read a book once about the history of the illuminati idea. It's always been steeped in religion. Most often talked about by some form of christians. When it crossed the pond to America it was the various religious groups who ran with it. And actually worked a lot of people up in a frenzy over it. The meme has been embellished more and more over the years both back into ancient history and into the future. Whenever I hear the word "illuminati" something about gods and devils always follow. It just seems like the current most up to date version of the good old devil. A lot more useful than some underground guy with hooves and horns who likes to stab people with pitchforks. These days only the most hardcore christian truly believe in stuff like that. Religious carrots and sticks must be both believable and unverifiable. Gods, devils, heaven, hell and so on. It's like that nation of islam mothership, hidden conveniently behind the moon. Or god, who used to live on a cloud, but moved as soon as airplanes were invented. Now he lives in space or some subatomic place instead. We'll see how long that lasta... Nah, humans just can't fucking think straight without training and excertion.